56% of senior business executives believe
that lack of local business practice still is one
of the biggest barriers preventing organisations
from expanding into emerging markets.

Margherita Trestini is an International Marketing & Communication, Business Development expert with 20 years’ experience defining brand strategy and executing marketing plans to realise commercial objectives. 

She developed marketing and sales strategies in Europe, Gulf and West Africa for FMCG, Telcos, Engineering, Telecommunication, International Sport Events and Luxury brands. 

Keen interest and focus on emerging markets, start-ups, mobile technology, innovation, go-to-market strategies and brand strategy.

Apodissi welcomes Natalia Vakulenko as Business Development Director who brings a wealth of experience in the hospitality industry including hotel operations, global events, regional hotel sales and B2B travel trade management.

Initially Natalia started her career in the hotel industry prior her move to the events and travel trade industry;  worked for international enterprises including Le Meridien Middle East, handled various worldwide travel markets, represented Le Meridien Hotel group as Sales Manager, Qatar and Bahrain; headed the Event Department for the Doha Asian Games 2006, Qatar. When the Games concluded she run on to be a tour operator in Ukraine and Russian before returning to the Gulf as a Business Development Director of WWHR (Worldwide Hotel Reservations WLL), Kuwait in 2009 to be in charge of a hotel consolidator trading in Kuwait Market; in recent appointments with Jac Travel UK global bed-bank and WebBeds EMEA global wholesaler she run MENA sales business.